The Little Emporium
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Offering brunch, lunch and deli menus seven days a week, alongside authentic artisan sourdough breads, freshly baked pastries, speciality coffee, fresh salads, juices and smoothies and a selection of regional and housemade provisions.
The Story Behind the Icon
The icon for The Little Emporium is a thoughtfully crafted mark, designed with meaning in every curve. At first glance, it presents as a clean, modern symbol—yet behind its simplicity lies a rich narrative that reflects the heart of the brand.
One Continuous Line – “tle”
At its core, the icon is composed of a single flowing line, seamlessly forming the lowercase letters "t", "l", and "e"—an elegant shorthand for The Little Emporium. This continuous motion represents the brand’s commitment to cohesion, care, and a consistently high standard in every detail—from service to sourdough.
At its core, the icon is composed of a single flowing line, seamlessly forming the lowercase letters "t", "l", and "e"—an elegant shorthand for The Little Emporium. This continuous motion represents the brand’s commitment to cohesion, care, and a consistently high standard in every detail—from service to sourdough.
The Coffee Mug Silhouette
The overall shape evokes a coffee mug, a universal symbol of warmth, comfort, and connection. It highlights the café’s role as a welcoming space for people to gather over brunch, coffee, and conversation.
The overall shape evokes a coffee mug, a universal symbol of warmth, comfort, and connection. It highlights the café’s role as a welcoming space for people to gather over brunch, coffee, and conversation.
Leaf Cross Section – Freshness & Health
Subtly integrated into the top of the mark is the outline of a plant leaf, a nod to The Little Emporium’s dedication to wholesome, fresh ingredients. It reflects the menu’s emphasis on healthy food—vibrant salads, cold-pressed juices, artisan breads, and regional provisions.
Subtly integrated into the top of the mark is the outline of a plant leaf, a nod to The Little Emporium’s dedication to wholesome, fresh ingredients. It reflects the menu’s emphasis on healthy food—vibrant salads, cold-pressed juices, artisan breads, and regional provisions.
The Circle – Community & Togetherness
At the center of the emblem sits a circle, symbolizing people and unity. It represents the community the café serves and brings together—whether locals popping in for a pastry or friends meeting over a nourishing lunch.
At the center of the emblem sits a circle, symbolizing people and unity. It represents the community the café serves and brings together—whether locals popping in for a pastry or friends meeting over a nourishing lunch.
Mishergas
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Mishergas Limited is a UK eco-tech company founded in 2014 by eco-technologists, Dan and Vicki Templar. Their mission was to resolve the growing issue of waste tyres through the application of highly innovative eco-industrial technology and processes.
The Story Behind the Mishergas Logo
The logo for Mishergas Limited is a powerful visual encapsulation of the company’s mission: transforming waste into sustainable solutions through advanced eco-technology. Every element of the design reflects a deeper commitment to innovation, regeneration, and environmental responsibility.
Tyre Tread Transformed – From Waste to Nature
At first glance, the icon represents a tyre—a nod to Mishergas’ core focus: addressing the global issue of waste tyres. But this is no ordinary tyre. As your eye moves around the shape, the tread seamlessly morphs into a series of stylized leaves—symbolizing the transition from industrial waste to sustainable outcomes. It’s a subtle yet striking visual metaphor for renewal and environmental harmony.
At first glance, the icon represents a tyre—a nod to Mishergas’ core focus: addressing the global issue of waste tyres. But this is no ordinary tyre. As your eye moves around the shape, the tread seamlessly morphs into a series of stylized leaves—symbolizing the transition from industrial waste to sustainable outcomes. It’s a subtle yet striking visual metaphor for renewal and environmental harmony.
The Arrow – Movement & Innovation
At the heart of the tyre is a curved arrow, representing both circularity and progress. It speaks to Mishergas’ forward-thinking ethos—always evolving, always innovating. The arrow also reflects the continuous lifecycle of materials under the company’s eco-industrial technologies, emphasizing a closed-loop system that reuses rather than discards.
At the heart of the tyre is a curved arrow, representing both circularity and progress. It speaks to Mishergas’ forward-thinking ethos—always evolving, always innovating. The arrow also reflects the continuous lifecycle of materials under the company’s eco-industrial technologies, emphasizing a closed-loop system that reuses rather than discards.
A Bold Green Canvas – Sustainability & Energy
The vibrant green background reinforces the eco-tech values at the brand’s core. It evokes growth, nature, and environmental restoration, while also conveying energy and momentum.
The vibrant green background reinforces the eco-tech values at the brand’s core. It evokes growth, nature, and environmental restoration, while also conveying energy and momentum.
Step Capital
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Step Capital positions itself as a forward-looking, internationally-minded investment firm based in Singapore. It operates across global markets with a diversified portfolio, making strategic choices to capitalize on international opportunities. The brand emphasises value creation, innovation, and transformation, aiming for sustainable growth in a dynamic global landscape.
The Story Behind the Step Capital Logo
The Step Capital logo is constructed from a singular foundational shape—a rounded petal form—strategically repeated and rotated to create a cohesive, symmetrical emblem symbolising both organic growth and intentional design. The petals emanate from a unified center, visually articulating the firm's core values: collaboration, integration, and transformation.
Each petal is more than an aesthetic flourish; it represents an individual sector, service, or human presence within the broader Step Capital ecosystem. The decision to use a curved, soft-edged "petal" shape is deliberate—it conveys inclusivity, approachability, and people-centric thinking. These forms spiral outward in a circular flow, illustrating momentum, continuity, and a global outlook.
This logo is more than a visual identifier; it is a storytelling device. Inspired by the organic, universally familiar shape of a petal, it bridges Step Capital’s historical roots with its future ambitions. It visually encapsulates a disciplined yet adaptive ethos—a business blooming amid complexity, resilient at its core, and grounded in human-centric values.
